Delhi, India (Diya TV) — America’s 250th birthday celebrations have arrived in India with auto-rickshaws adorned with portraits of President Donald Trump weaving through the streets of New Delhi as part of a diplomatic public outreach campaign.

US Ambassador to India Sergio Gor launched the Freedom250 celebrations from New Delhi, unveiling auto-rickshaws decorated with images of President Trump and iconic American symbols. Posting on X, Gor called the launch the start of “a special journey,” adding that the campaign would honor “the strength and dynamism of the U.S.-India partnership” as the decorated autos traveled across the city and eventually beyond it.

The initiative forms part of the nationwide Freedom250, also known as America250 or the Semiquincentennial, commemorations leading up to July 4, 2026, the 250th anniversary of the signing of the US Declaration of Independence in 1776. In India, the campaign takes a local approach, with auto-rickshaws transformed into mobile canvases promoting US heritage, navigating through New Delhi before eventually traveling to other Indian cities. The rickshaws feature portraits of President Trump alongside the American flag and the Statue of Liberty.

The launch drew notable attendees, with Ambassador Gor joining Delhi Lieutenant Governor and former US Ambassador Taranjit Singh Sandhu and Congress MP Shashi Tharoor. Delhi’s Lieutenant Governor noted a productive conversation on enhancing American investments in Delhi and expanding technology collaboration between the two nations.

Gor presented his credentials to President Droupadi Murmu in January 2026 after serving as Assistant to President Trump and Director of Presidential Personnel, and has since focused on deepening bilateral ties in defence, trade, technology, critical minerals, and security. The Freedom250 launch reflects that broader agenda, with the initiative framed around the personal rapport between President Trump and Prime Minister Narendra Modi.

The rollout has not been without criticism. Some Indian social media users pushed back on the choice of the auto-rickshaw as a symbol, with one asking: “What is America’s weird obsession with Indian autos? We have cars, but you only want to show this angle.” Others questioned the optics more pointedly: “Why does the West always choose to highlight the impoverished side of India, rather than showcasing our electric mobility, buses, or metro? This always raises the concern: are we truly seen as equals?”

The debate points to a recurring tension in public diplomacy, where gestures meant to feel local can sometimes read as reductive. Officials have hinted at more events across India in the coming months as Freedom250 continues its nationwide tour ahead of the July 4 milestone.